Polaroid: Chronically Offline

Polaroid cameras stand as a testament to the beauty of imperfection and the joy of physical memories. These memories should be more than just a piece of data on your phone.

Manifesto:

Brand Collaboration:

Polaroid will team up with The North Face to create a line of Polaroid-inspired jackets to champion the chronically offline campaign. The North Face as a brand is all about pushing our boundaries, getting outside your comfort zone, and living life beyond what you once thought was possible: making it the perfect partner for campaign about truly living life beyond our screens.